ABPI comment on measles outbreak and childhood vaccination
The government has launched a national campaign to encourage parents to check their child's vaccination status, and ensure they are vaccinated against illnesses like measles. The campaign comes during a measles outbreak in North London, and the UK losing its measles elimination status.
Dr Amit Aggarwal, Medical Director at the ABPI, said:
“Measles outbreaks are a serious concern and underline the importance of maintaining high vaccination coverage to protect individuals and communities.
“Vaccination rates have been declining for a number of years, but we believe the NHS vaccination strategy and the NHS 10-Year Plan have the right approaches to address this, with measures such as vaccination catch-ups, and an expanded role for health visitors.
“The government's new 'Stay strong, get vaccinated' campaign is very welcome. It is vital that parents who are unsure about vaccination have opportunities to discuss their concerns with trusted healthcare professionals.
“Industry stands ready to work constructively with public health authorities, clinicians and local leaders to support efforts to improve equality in uptake, rebuild confidence, and ensure timely access to accurate information and vaccination services where they are most needed.”
- Vaccines
Last modified: 16 February 2026
Last reviewed: 16 February 2026